5 Steps to Maximize Business Advantage Success

Want to make the most of your Business Advantage subscription? Here are five easy ways to market yourself to potential guests and impact booking decisions.

1. Add Direct Contact Details

1. Sign into your Management Center.
2. Go to Drive Bookings in the menu and click Update Contact Details.
3. Add new contact information or edit existing contact, then click Update.

Why Should You Add Direct Contact Details?

Adding Contact Details to your accommodation’s Tripadvisor listing opens the door to direct booking referrals and allows you to connect with travelers around the globe on the world’s largest travel site. The links to your website, phone number and email address will appear at the top of your Tripadvisor page. This makes it easy for travelers to contact you for more information, and to convert from researching to booking with just one click.

Learn more about adding direct Contact Details

2. Post a Special Offer

1. Sign into your Management Center.
2. Go to Drive Booings in the menu and click Post Special Offers.
3. Click Create one now and follow the instructions there.

Why Should You Post a Special Offer?

Your Special Offer is more than an incentive to book — it’s also a great way to stand out from the competition by sharing exclusive, customized offers on desktop and mobile.

Learn more about posting Special Offers

3. Post an Announcement

1. Sign into your Management Center.
2. Go to Manage Listing in the menu and click Announcements. Follow the intructions from there.

Learn more about posting an Announcement

Why Should You Post an Announcement?

Want to encourage travelers to pick you over the competition? Then announce that renovation, new amenity or award.

4. Manage Your Photos and Videos

1. Sign into your Management Center.
2. Under Manage Listing at the top of the menu, select Storyboard, Favorite Photos, Cover Photos, or Property Videos.
3. Make your changes, then click Save.

Why Should You Manage Photos and Videos?

Photos and videos allow you to bring your accommodation to life for potential guests. Only Business Advantage subscribers have access to exclusive tools to manage media on Tripadvisor — so take advantage of them! Rearrange your Favorite Photos, set your Cover Photos Photos, create a custom Storyboard, and upload Property Videos, all in the Management Center.

Learn more about photo best practices on Tripadvisor

5. Use your Analytics Suite

1. Sign into your Management Center.
2. Go to Drive Bookings in the menu and click Analytics Suite.
3. Browse your dashboard for the latest data.

Why Should You Use the Analytics Suite?

Want to see how your Tripadvisor efforts are paying off? Your Analytics Suite gives you exclusive access to a wealth of metrics and analytics.

Use this data to track traveler engagement, gain insights into your target audience and discover market trends. Plus, everything you see can be compared to custom competitor sets. Simply set them up and then use the drop-down in the top right to benchmark your performance over your competitors.

Learn more about using your Analytics Suite to inform business decisions